March 1, 2026
B2B

How We Built an AI Engine to Automate Our Lead Generation

B2B

At Bunny Honey Club, we specialize in building cutting-edge AI solutions. But recently, we ran into a problem that every agency and SaaS founder faces: finding high-quality leads is exhausting.

Traditional cold email outreach is losing its effectiveness. We realized that our ideal clients were already out there—actively posting on platforms like Reddit and Hacker News, complaining about their pain points, and asking for recommendations. The problem was the noise. For every one highly qualified lead, there were thousands of irrelevant posts.

We needed a way to listen to the internet at scale. So, we built our own AI tool to do it.

Enter Shadow Inbox
We engineered a custom background pipeline that monitors niche communities 24/7. Instead of just doing basic keyword matching, we integrated a Large Language Model (DeepSeek) to actually read the context of the posts.

Here is how our internal system works:

  • The Hunt: The scraper pulls thousands of live posts containing our target keywords.
  • The Brain: The AI evaluates the post specifically for "buying intent," filtering out people just venting and highlighting people actively looking to hire or buy.
  • The Delivery: It drops the highly qualified leads directly into a clean, unified dashboard.

From Internal Tool to Public SaaS
After using this to completely replace our own cold outreach, we realized other founders, freelancers, and agencies desperately needed this exact system.

We decided to spin it out into its own standalone product. Today, we are thrilled to introduce Shadow Inbox.

If you are tired of hunting for clients and want the internet to tell you exactly who needs your services right now, you can try out the same engine that powers our lead generation at Bunny Honey Club.

The Problem We Solve

Traditional outbound lead generation (cold emailing, cold calling) is dying. It relies on spamming thousands of people who aren't looking for a solution, resulting in terrible conversion rates.On the flip side, millions of highly qualified prospects are actively posting on forums like Reddit every single day—asking for recommendations, venting about pain points, and begging for solutions. However, the sheer volume of noise, memes, and irrelevant posts makes it impossible for business owners to manually find these golden opportunities.

How We Help (The Solution)

Shadow Inbox acts as an always-on, AI-driven scout. We monitor millions of live conversations, filter out the noise, and only extract the posts where someone is explicitly demonstrating a buying intent that matches your exact business profile. We bring the warm leads to you, allowing you to step in as the helpful expert exactly when the prospect needs you most.

Who is Shadow Inbox For?

Our system is built for service providers, founders, and agencies who need high-quality, high-intent leads without spending thousands on paid ads.

  • Agencies (Marketing, SEO, Dev, Design): Finding businesses complaining about poor website conversions, bad ROAS, or buggy code.
  • B2B SaaS Founders: Discovering users frustrated with competitor software or asking for solutions in your niche.
  • Freelancers & Consultants: Catching people actively asking to hire ghostwriters, video editors, or fractional executives.
  • Niche Service Providers: From OnlyFans Management agencies to specialized US Expat tax accountants.
  • Local Businesses: Finding homeowners in a panic about a burst pipe or asking for local car detailing recommendations.

The Client Experience: How It Works

  • Step 1: The AI Onboarding: The client simply tells us what they do, what they offer, and who they are looking for (e.g., "I run an SEO agency looking for ecommerce owners complaining about low traffic").
  • Step 2: AI Keyword Enrichment: Our system automatically expands their simple description into a massive, highly targeted net of search queries and pain-point keywords.
  • Step 3: 24/7 Auto-Pilot Hunting: The client closes the tab and goes to work. In the background, Shadow Inbox scans thousands of live posts across Reddit and Hacker News.
  • Step 4: AI Intent Scoring: When a keyword match is found, our AI reads the context of the post. It blocks irrelevant chatter and only passes through posts with genuine, actionable buying intent.
  • Step 5: The Notification & Unlock: The client receives an alert that a hot lead has been found. They log into their dashboard, review the lead's context, and use a credit to "unlock" the prospect's details and exact post link so they can reach out immediately.

What Clients Can Expect (Core Features)

  • The Global Lead Pool Feed: A sleek, real-time inbox that populates with highly qualified leads, categorized by temperature (Hot, Warm).
  • Zero-Noise Guarantee: They won't see random mentions of their keywords. If an SEO agency tracks the word "traffic," they won't get posts about a car crash on the highway. The AI understands context.
  • Search Profiles: Depending on their subscription tier, clients can create multiple distinct "Search Profiles" to hunt for different types of clients or test different service offerings simultaneously.
  • Credit-Based Unlocks: Clients only spend their credits on the leads they actually want to pursue, ensuring a high ROI.
  • First-Mover Advantage: Because the system operates in near real-time, our clients get to reply to a desperate prospect minutes after they post, long before other businesses find them.

Try it out:

Shadow Inbox